Find the ad spend that’s quietly burning
Marvyn watches every campaign, ad set, and creative across Meta and Google, and surfaces where budget goes out with nothing coming back.
Meta + Google
Read together, not one at a time.
24/7
Watching every ad set for waste.
Monitored spend
₹3.2L / mo
Waste flagged
₹48,700
Waste score
22%
Smart alerts
Spend vs attributed revenue
Live−0.8×Ad waste score
Waste doesn’t announce itself
It’s the ad set that looked fine last week and the creative fatiguing right now. By the time it reaches the monthly review, the money is gone.
Reads the detail. Checks the claims.
Creative-level detail
Campaign, ad-set, and creative performance across Meta and Google in one governed view.
Claims vs revenue
Platform-reported attribution often differs from real revenue. Marvyn compares those claims against your first-party data.
Flags with evidence
Issues surface as they emerge, with the numbers behind every flag — so you act while the budget is still in your control.
Every flag carries its own evidence
Example finding
“Meta ad set routine-01spent a steady daily budget over 30 days at a 0.18% CTR while your reconciled revenue attributes almost none of it — pause or refresh the creative.”
Marvyn doesn’t just show the data. It diagnoses the problem, explains the evidence, and turns it into a next action.
Common questions
Does Marvyn move my budget for me?
No. It finds the waste and shows the evidence behind each flag — you make the call, and Marvyn tracks what happens next.
Which ad platforms does it cover?
Meta and Google today, read together so waste can’t hide behind one platform’s numbers.
How quickly do I see findings?
Marvyn monitors continuously and surfaces issues as they emerge, rather than waiting for a monthly report.